Corporate Design & Branding – A Professional Image for Your Company

Corporate identity encompasses a company’s entire identity—its values, culture, communication, and behavior. Corporate design is the visual aspect of corporate identity and includes the logo, colors, typography, and their application across various media.

The duration depends on the scope of the project. A basic corporate design package, including a logo, color palette, and typography, can be developed in 4 – 8 weeks. Comprehensive corporate design projects with extensive implementation can take 3 – 6 months.

The cost of a corporate design depends on the complexity of your brand architecture. We view corporate design not as an expense, but as a strategic investment that increases the value of your business over the years and reduces your customers’ price sensitivity. A professional corporate design starts at around 5,000 euros for smaller companies. Comprehensive projects with extensive implementation can cost between 15,000 and 50,000 euros or more. We would be happy to provide you with a customized quote.

A professional corporate identity is essential for companies that want to establish a long-term presence in the market. It builds trust, increases brand recognition, and can boost business success over the long term. It is particularly important when launching a new business or repositioning an existing one.

A comprehensive corporate design includes logo development, a color palette, typography, visual language, and design guidelines (style guide). It is applied to business stationery such as letterhead and business cards, digital media such as websites and social media, and, where applicable, packaging design or interior design.

Once the corporate design has been developed, we create a comprehensive style guide that documents all design guidelines. This serves as a manual for the consistent application of the design. We support you in implementing it across all desired media and ensure that the brand identity is communicated consistently everywhere.

Absolutely. In a competitive market like Munich or the Bavarian SME sector, top talent doesn’t just choose a job based on salary, but on an employer’s identity. A professional, consistent corporate design conveys appreciation, stability, and innovative strength. If you want to be perceived as an “A-player,” you must also present yourself that way visually. We make your brand a source of pride for potential employees—both on your website and in your business materials.

In saturated markets, brand recognition is everything. A consistent design ensures that your company is instantly recognizable at every touchpoint — whether on a construction site sign in Munich, a business card, or online. This visual presence builds trust and lowers the barrier to entry for new customers. By strategically refining your brand identity, we clearly set you apart from the competition and prevent you from being judged solely on price.