MSD is a research-based pharmaceutical company and is one of the five largest healthcare companies in the world – measured by sales. The company has its German headquarters in Munich Haar. MSD, known in the USA as Merck & Co., researches, develops and produces drugs and vaccines.
We have developed a cross-brand concept for the trade fair and congress design for MSD and planned and implemented it with our partner KS Konzeptstudio over many years at medical congresses.
In addition to the trade fair and congress design, we were also able to accompany the MSD brand and develop and implement various internal and external communication campaigns.