17.01.2016
A long-established company from the Upper Palatinate with a modern website designed by das formt.
Just in time for the new year, the company is unveiling a new website. The Munich-based agency das formt – Büro für Kommunikation & Design has given the Bavarian window manufacturer’s website a fresh new look. For the family-owned business, it was important to combine modernity with tradition, and quality craftsmanship with technical innovation. Finding the right balance between brand recognition and modernization was therefore crucial to the redesign. The full-width image element on the page conveys both modernity and emotion. Generous product displays, contemporary flat design, icons, and flat buttons give the site a spacious and modern feel, while the clear navigation structure makes it easy to navigate.
The company’s products take center stage, and more space has been dedicated to showcasing individual products, as well as the many technical innovations and designs. The added emotional appeal is also noticeable; the focus is not just on conveying product features, but also on benefits such as safety and security. To quote the company’s tagline: “After all, it’s your home.” The website can be independently managed, edited, and updated via the TYPO3 content management system.
Click here to visit the new website: www.hoehbauer.com
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